The Time and Date:
The Event: a tasting of 10 vintages of Treana Red Paso Robles, from Hope Family Wines, led by Austin Hope, proprietor and winemaker.
The Venue: National Club
The Target Audience: wine media, sommeliers, clients.
The Availability/Catalogue: only Treana Red 2003 is currently available, although
The Quote/Background: The blend has varied over the years, beginning with sangiovese and petit syrah in its first vintage of 1996. Cabernet sauvignon and merlot and some syrah have been the anchors, but the Hope Family has also played around with mourvedre. With the Treana Red 2000, the blend became a consistent cabernet sauvignon, merlot, and syrah, with 14 months in all French oak (40% new). Then, in 2004, it became just cabernet sauvignon 70% and syrah 30%. This ratio moved forward into the 2005, 2006, 2007, and 2008 vintages, with now 65% new French oak. The 2002 wine was declassified because it was not up to their standards.
The Wines: we tasted 10 Treana Red vintages, with the
**** Four Stars (
-Treana Red 1996 (with petit syrah and sangiovese added), not available
-Treana Red 1997, same blend
-Treana Red 2004 (70% cab, 30% syrah, +11221
-Treana Red 2005
***1/2 Three and a Half Stars (
-Treana Red 1998 (with added mourvedre but no sangiovese)
-Treana Red 2001 (cab, merlot, syrah)
-Treana Red 2003 (cab, syrah, merlot: $48.95 Vintages +11221)
-Treana Red 2006
*** Three Stars (
-Treana Red 1999 (with added mourvedre), a bit leafy.
-Treana Red 2000 (cab, merlot and syrah)
The Food: at lunch, we had tiger shrimps with Liberty School Chardonnay 2007, +960120, $16.95 at Vintages
The Downside: there were some vacant seats at this major tasting, which I found distressing where were these people?
The Upside: it is very rare in
The Contact Person: phillip@nobleestates.com
The Marketing Effectiveness (numerical grade): 92.
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