The Time and Date:
The Event: A tasting of recent Vina Montes wines with winemaker Aurelio Montes.
The Venue: Spoke Club
The Target Audience: wine writers
The Availability/Catalogue: some wines are here in Vintages or LCBO right now, others are coming later in the year. The agent is
The Quote/Background: Aurelio Montes spoke on organic methods in
The Wines:
**** Four Stars (
-Montes Folly 2006
-Montes Alpha M 2006
***1/2 Three and a Half Stars (
-Montes Purple Angel 2007
-Montes Alpha Carmenere 2007
-Montes Classic Series Cabernet Sauvignon 2008
*** Three Stars (
-Montes Classic Series Sauvignon Blanc 2009 Casablanca/Curico, $12.95 +159954 LCBO
The Food: shrimp in a basket, blue cheese, breads, glazed nuts, other cheeses, honey.
The Downside: for me, it was one of three events that harried day, so I was late in getting to the reception.
The Upside: a chance to taste upscale quality reds such as Alpha M
The Contact Person: Stephen.marentette@whitehall.ca.
The Marketing Effectiveness (numerical grade): 89
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