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Sunday, November 10, 2013

Gourmet Food & Wine Expo plus 2013 Intervin Winery of the Year (Wolf Blass)

 The Date and Time: Wednesday, October 23, 2013 2PM to 4PM
The Event: Award winning wine tasting via Intervin and Gourmet Food &
Wine Expo.
The Venue: The Chase
The Target Audience: media
The Availability/Catalogue: most wines are available in Ontario
The Quote/Background: It was a multi-purpose press conference with a
wine tasting. We were assembled by Chris Waters, editor of Vines, for a
cross-platform promotion of Intervin results, a tasting of wines from
the 2013 Intervin Winery of the Year (Wolf Blass), and details on the
upcoming Gourmet Food & Wine Show (Nov 14 – 17).
The Wines: All of the wines were from Wolf Blass, of course, but it
was difficult to obtain labels for reading of details, and also prices.
There was no overall list of availability and sourcing.
**** BEST -- Four Stars (91+ in Quality/Price Rating terms):
-Wolf Blass Gold Label Cabernet Sauvignon Coonawarra 2010
-Wolf Blass Grey Label Shiraz McLaren Vale 2010
-Wolf Blass Platinum Label Shiraz Barossa 2008 $120
***1/2 BETTER -- Three and a Half Stars (88 – 90 in Quality/Price
Rating terms):
-Wolf Blass Gold Label Sparkling Brut Pinot Noir/Chardonnay Adelaide
Hills 2008
-Wolf Blass Gold Label Riesling Adelaide Hills 2011
*** GOOD -- Three Stars (85 – 87 in Quality/Price Rating terms):
-Wolf Blass Yellow Label Sparkling Brut NV -- LCBO
The Food: oysters (3 kinds on the half shell), raw clams, tuna tartare,
shrimp and pesto, squash and apple toasts, smoked sturgeon, other
smoked fish. Cheese; epoisse and blue and Oka
The Downside: it was crowded at the table, with little room for
bloggers and tweeters.
The Upside: a chance to talk with Chris Hatcher, chief winemaker of
Wolf Blass.
The Contact Person: smurdoch@enterprisecanada.com;
Jennifer.campbell@sunmedia.ca;
The Event's Marketing Effectiveness and Execution (numerical grade):
88.

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