The Time and Date:
The Event: Jose Alberto Zuccardi was in town, and hosted some sit-down and stand-up tastings today. His winery is the second-largest in
The Venue: Kultura,
The Target Audience: wine media
The Availability/Catalogue: 17 of 18 wines are available in the system, either at LCBO (six on General) or at Vintages.
The Quote/Background: unfortunately, one of the wines was not available for tasting – the Santa Julia Malbec Organic 2009 – because it was not picked up at the LCBO.
The Wines:
**** Four Stars (
-Santa Julia MAGNA Cabernet Malbec Syrah, +93799, $14.95
-Zuccardi Q Cabernet Sauvignon 2006, +140855, $18.95
-Zuccardi ZETA Malbec Tempranillo 2006, +163725, $49.95
-Chateau Julia Tardio LH Torrontes (with 10% viognier) 2008, $14.95.
***1/2 Three and a Half Stars (
-Fuzion Alta Torrontes/Pinot Grigio 2009, +168419, $8.95
-Fuzion Shiraz Rose 2010, +122424, $7.45 end of June
-Fuzion Alta Malbec Reserva 2009, +135475, $9.95
-Fuzion Malbec/Cabernet Sauvignon Organico 2009, +127456, $12.95
-Santa Julia Reserva Malbec 2008, +665026, $13.95
-Zuccardi Serie A Malbec 2008, +167619, $15
-Santa Julia Cabernet Sauvignon Organico, +68452, $12.95
-Santa Julia MAGNA Cabernet 2008, +166421, $14.95
*** Three Stars (
-Fuzion Chenin/Chardonnay 2009, +119800, $7.45
-Fuzion Shiraz/Malbec 2009, +83188, $7.45
-Santa Julia Reserva Bonarda 2008, +141366, $13.95
-Santa Julia Extra Brut NV, +142042, $14.95
-Santa Julia Malbec Rose Organico 2009, +120279, $12.95
The Food: truffled beef tartare; fried tofu; rice balls; pot stickers. Zuccardi also makes olive oils, and we had a chance to sample three different ones based on three olive varieties including Manzanilla. The agency is thinking of importing these oils.
The Downside: it was very hot outside.
The Upside: just the right amount of time to taste some 16 wines.
The Contact Person: alex@dionysuswines.ca
The Marketing Effectiveness (numerical grade): 91.
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