The Date and Time:
The Event:
The Venue: Trump Hotel
The Target Audience: wine trade, friends, guests and associates.
The Availability/Catalogue: wines may or may not be available through the normal distribution channels, or may be privately ordered. The catalogue seemed to have everything needed for each wine in technical terms, but did not have any prices (not even FOBs).
The Quote/Background: "How many people can they cram into this room? The Austrians, while they may seem to be generous to a fault, invite too many people – all of their events are always oversubscribed."
The Wines: While I tried to taste as many wines as I could, the crowds and heat slowed me down. Consequently, I did not try the GVs (too crowded wherever I went), the sweeties, and the reds. But there were exceptions when somebody twisted my arm (or plied me with refreshing ice cubes).
**** BEST -- Four Stars (
-Angerer Kurt Donatus Riesling Niederosterreich 2011, $29 Licensee
-Rabl Kamptal TBA Riesling 2007
-Brundlmayer Kamptal Steinmassel Riesling 2006
-Beck Burgenland Weisburgunder 2011 Wild Ferment Organic, $19
-Markowitsch Carnuntum Rosenberg Cuvee 2009 [zweigelt, merlot, cab sauv)
***1/2 BETTER -- Three and a Half Stars (
-Angerer Kurt Klassik Riesling Niederosterreich 2011
-Brundlmayer Kamptal Klassik Heiligenstein Riesling 2010
-Hafner Burgenland Spatlese The Blue Muskat Ottonel 2010
-Leopold Kamptal Gerichsthal Riesling 2011
-Loimer Kamptal Reserve Seeberg Riesling 2010, $55.95
-Nigl Kremstal Senftenberger Piri Riesling 2011, $38.95
-Nittnaus Burgenland Obere Wies Sauvignon Blanc 201, $22.54
-Sattlerhof Sudsteiermark Sernauberg Sauvignon Blanc 2010, $37.95
-Huber Markus Traisental Reserve Berg Riesling 2011, $48.95
-Dom. Wachau Federspiel Terrassen Riesling 2011, $29.95
-Dom. Wachau Smaragd Achleiten Riesling 2010, $38.95
-Muller Niederosterreich Yonder Velt Gruner Veltliner 2011, $12.85 LCBO
-Muller Niederosterreich Gottweiger Berg Riesling 2011
-Muller Niederosterreich Neubergen Gelber Muskateller 2011
-Pfaffl Niederosterreich Nussem Weisburgunder 2011, $25
-Pfaffl Niederosterreich Am Berg Riesling 2010
-Tement Sudsteiermark Klassik Gelber Muskateller 2011
-Tement Sudsteiermark Grassnitzberg 2010
-Tement Sudsteiermark Zieregg Sauvignon Blanc 2009
-Tement Sudsteiermark Dom. Ciringa Fosilini Berg Sauvignon Blanc 2011
*** GOOD -- Three Stars (
-Rabl Kamptal Klassik Steinhaus Riesling 2011
-Jurtschitsch Kamptal Klassik Platin Riesling 2011
-Jurtschitsch Kamptal Reserve Zobinger Heiligenstein Riesling 2010
-Steininger Kamptal Klassik Riesling 2011, $15
-Steininger Riesling Sekt 2010, $30
-Brundlmayer Kamptal Klassik Terrassen Riesling 2011
-Lenz Moser Niederosterreich Prestige Riesling 2010, $14.95
-Leopold Niesderosterreich Bergen Weisburgunder 2011
-Salomon Kremstal Klassik Undholf Kogl Riesling 2011
-Loimer Kamptal Riesling 2011, $23.67
-Sattlerhof Sudsteiermark Klassik Muskateller 201, $22.54
-Sattlerhof Sudsteiermark Klassik Sauvignon Blanc 2011, $27.95
-Huber Markus Traisental Klassik Terrassen Riesling 2011, $18.95
-Huber Markus Sekt Hugo Rose Sparkling 2010, $15.95
-Tement Sudsteiermark Klassik Sauvignon Blanc 2010
The Food: great terrines, pates, hard sausages (unfortunately, some where excessively hot which did not play too well with the wines or the heat of the room).
The Downside: it was unbearably hot, sweat was pouring down just about everybody's front (or was that spilled white wine?). Was it summer already? Did they turn the furnace off? There was some talk about breaking open a window or two. There were too many people, and it was hard to get wine samples and then spit them out.
The Upside: it was good to have the show back, they took a pass last year.
The Contact Person: Toronto@advantageaustria.org
The Event's Marketing Effectiveness and Execution (numerical grade): 80.
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