The Date and Time:
The Event: A tasting of Massolino and Ceretto Piedmont wines with their agents, Halpern Enterprises.
The Venue:
The Target Audience: clients, wine media
The Availability/Catalogue: wines are available directly from Halpern
The Quote/Background: Massolino was founded in 1896, centred around Serralunga d'Alba. Ceretto has been making wine in the Langhe for over 80 years. Beginning in the 1970s they began to develop single-vineyard (cru) wines. This was a walkaround tasting, with wines being poured by Katherine Brunath of Massolino and Federico Ceretto of Ceretto.
The Wines: All prices are retail.
**** BEST -- Four Stars (
-Ceretto 2011 Langhe Arneis "Blange", $27.14 retail
-Ceretto 2007 Barolo Brunate, $105.73
-Massolino 2005 Barolo Vigna Rionda Riserva, $109.71
***1/2 BETTER -- Three and a Half Stars (
-Ceretto 2008 Barbaresco Asij, $52.35
-Ceretto 2008 Barolo "Zonchera", $55.33
-Massolino 2010 Chardonnay Langhe, $28.14
-Massolino 2008 Barolo, $51.31
-Massolino 2007 Barolo Margheria, $84.18
-Massolino 2007 Barolo Parafada, $84.18
*** GOOD -- Three Stars (
-Massolino 2011 Barbera d'Alba, $21.10
-Massolino 2011 Dolcetto d'Alba, $19.08
-Massolino 2011 Moscato d'Asti, $20.09
The Food: cold cuts, artisanal cheeses, breads
The Downside: it was very hot outside, not very conducive to a very heavy red wine tasting.
The Upside: a chance to taste two well-known Piedmont producers side by side.
The Contact Person: deron@halpernwine.com
The Event's Marketing Effectiveness and Execution (numerical grade): 90.
Chimo! www.deantudor.com
No comments:
Post a Comment