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Wednesday, December 16, 2009

Nov 12/09 - Trade Tasting - Champagne Fleury

The Time and Date: Thursday, November 12, 2009  2 Pm to 5 PM
The Event: A tasting of Champagne Fleury, the only biodynamic winery in
the Champagne district.
The Venue: Fine Wine Reserve, King and Spadina
The Target Audience: clients and wine writers
The Availability/Catalogue: all wines are available now, in six packs
The Quote/Background: Fleury, founded in 1895, is in the Cotes des Bar,
south end of Champagne. Jean-Pierre Fleury began biodynamic techniques
in 1989, beginni9ng with just 3 hectares. By 1992, all 15 hectares were
in process of being biodynamic. Before that time, Fleury had been
"sustainable" with manual tilling and composting. His daughter Morgane
was in town to promote the wines via a dinner at The Black Hoof. 90% of
their estate grapes is Pinot Noir. Annuals sales: 200,000 bottles
(stock on hand is 1 million). 60% of the wine is exported.
The Wines: Five wines were sampled --
**** Four Stars (91+ in Quality/Price Rating terms):
-Fleury Millesime 1995, $89.95 – bargain priced for this quality
-Robert Fleury 2000 (1/3 pinot blanc, pinot noir, chardonnay), $79.95
***1/2 Three and a Half Stars (88 – 90 in Quality/Price Rating terms):
-Fleury Carte Rouge Brut NV, $56.95 (ten years old)
-Fleury Fleur de L'Europe Brut NV, $56.95 (eight years old)
-Rose de Saignee Brut NV, $67.95
The Food: quality cheeses and pate, breads.
The Contact Person:
The Marketing Effectiveness (numerical grade): 90.


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