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Monday, May 7, 2012

April 13/12: Ontario Wines and Beers at the Green Living Show

The Date and Time: Friday, April 13, 2012  11 AM to 3 PM

The Event: opening of the Green Living Show's wine and beer tastings.

The Venue: Direct Energy Centre

The Target Audience: wine trade

The Availability/Catalogue: everything is available through the winery or brewery.

The Quote/Background: The Green Living Show is North America's largest green consumer show.

The Wines: I sampled some beers from Creemore, Steamwhistle, Mill Street and King Brewery. They were uniformly excellent in flavour. I enjoyed best: Creemore's Premium Lager and Thornbury Apple Cider (King Brewery).


**** BEST -- Four Stars (91+ in Quality/Price Rating terms):

-Ravine Riesling 2010, $28 [40% botry.]

-Southbrook Connect Red 2011 Organic


***1/2 BETTER -- Three and a Half Stars (8890 in Quality/Price Rating terms):

-Stratus Red 2007, $44

-Stratus Wildass White 2009, $19.95

-Fresh Sauvignon Blanc/Chardonnay 2008, $11.95

-Southbrook Connect Vidal White Organic 2011, $14.95 LCBO GL

-Southbrook Triomphe Cabernet Franc 2008, $23.95


*** GOOD -- Three Stars (8587 in Quality/Price Rating terms):

-Stratus Wildass Red 2008, $19.95

-Ravine York Road Sand and Gravel White Blend, $16.95

-Ravine Red Coat Sand & Gravel Red Blend, $17.95

-Ravine Merlot 2010, $32

-Fresh Gewurztraminer/Riesling 2009, $11.95

-Fresh Rose Blend 2009, $11.95

-Fresh Cabernet/Gamay 2009, $11.95

-Trumpour's Mill 2010 PEC, $14.95

-Trumpour's Mill Cabernet Franc 2008 PEC


The Food: none, just water.

The Downside: unfortunately, the number of organic or sustainable wineries has been reduced over the years. This year's show only featured Ontario wines. Also, spittoons were at a premium.

The Upside: more time to look into Ontario wines and beers.

The Contact Person:

The Event's Marketing Effectiveness and Execution (numerical grade): 84.

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