The Date and Time: Thursday January 24, 2019 6PM to 8PM
The Event: Restaurant Canada Show 2019 Media Preview Cocktail Reception for the February 24 – 26 show at the Enercare Centre.
The Venue: Restaurant Canada offices
The Target Audience: food media
The Quote/Background: I arrived at 6Pm but the place was jam packed already; it was hard to get engaged with any conversation.
The Wines: Three wines from Lifford Agency and Mill Street beers were for tasting and enjoying. Maker's Mark and Courvoisier VS Cognac were offered in cocktails. Seedlip and Flow alkaline spring water were on display as drinks for non-drinkers.
**** BEST -- Four Stars (91+ in Quality/Price Rating terms):
-Laurent Miquel Vendanges Nocturnes Classic Rouge Licensee only Program $10.74
***1/2 BETTER -- Three and a Half Stars (88 – 90 in Quality/Price Rating terms):
-Passi Reali Organic Montepulciano Appassimento +523100 LCBO $13.14 Licensee
*** GOOD -- Three Stars (85 – 87 in Quality/Price Rating terms):
-Ironstone Obsession Symphony +295931 LCBO $13.14 Licensee
The Food: samples were offered from a variety of kitchens, few of whom had business cards. Freshly cooked food samples came from Cafe Belong and Rosalinda Restaurant, among others. Pre-made products included Beyond Sausage Original Bratwurst (meatless), blueberry powerballs, cheeses and crackers.
The Downside: too many phones snapping at food with photographers taking up space and time, made for quite a crowd.
The Upside: a chance to try some new types of vegan foods.
The Contact Person: firstname.lastname@example.org
The Event's Marketing Effectiveness and Execution (numerical grade): 81.