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Wednesday, November 25, 2009

Oct 27/09 Event: "Tasting Under the Stars" - a special celebration with Masi

The Time and Date: Tuesday, October 27, 2009  7PM to 10PM
The Event: "Tasting Under the Stars" – a special celebration with Dr.
Sandro Boscaini, President of Masi, on the release of the 2006 vintage.
The Venue: Royal Ontario Museum
The Target Audience: wine press and clients, other opinion-makers.
The Availability/Catalogue: varies, see ratings.
The Quote/Background: An internal assessment committee at Masi rates
its wines. In the past 50 years, only 7 vintages have been awarded a
self-classified "five star" rating. This celebration is for the latest,
2006, and the first since 1997. We tasted other five star wines from
1997, 1995, and 1990.
The Wines: the opening reception wine was the white Masi Masianco 2008.
**** Four Stars (91+ in Quality/Price Rating terms):
-Campofiorin 1995
-Costasera Amarone 1997, $115
-Amarone 1990, n/a
***1/2 Three and a Half Stars (88 – 90 in Quality/Price Rating terms):
-Campofiorin 1997
-Amarone 1995, $140
*** Three Stars (85 – 87 in Quality/Price Rating terms):
-Campofiorin 2006, +155051 $17.45
-Costasera Amarone 2006, +317057, $37.35
The Food: foods were paired with the wines, but the differences were
very slight. One pairing was Parmigiano Reggiano with 50-year old
balsamic. Another was very juicy lamb sausage with mint chutney. A
third was veal shank (osso buco) with gorgonzola polenta. Tortellini
chanterelle and venison tenderloin (with prune puree) completed the
The Downside: I misled myself and assumed that it would be a sit-down
tasting with technical appraisals. Instead, it was a walk around, which
never gave me a chance to critically appraise the wines.
The Upside: a chance to catch up with old friends at Masi and chat with
others in the crowd.
The Contact Person:
The Marketing Effectiveness (numerical grade): 86.

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