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Monday, September 5, 2011

Italian wine survey

From Francesca Bindocci, an Italian student from Montalcino,
studying at University of Siena. Her father, Fabrizio Bindocci, runs the
winery Il Poggione in Montalcino. She's writing a master thesis on wine
marketing and, in particular, on the Canadian market. The central topic is a
survey that she's conducting in Canada: its purpose is
to understand the knowledge of people on Italian wines (and, in particular,
on Brunello di Montalcino and Chianti Classico) and if consumers are
influenced by the country of origin when purchasing a bottle of wine.

Here is the link for the survey: It is quick, private, and useful. You might want to try it.

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